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1.2
DID YOU KNOW?
The 5200 was originally conceived as Atari's answer to Mattel's
Intellivision, NOT the Colecovision as many people think. As an
example, the 5200's analog joystick was a response to Mattel touting
its unit having 16 positions of movement compared to the 2600's
eight. Atari's plan was to upstage the Intellivision in this area by
creating an analog controller with 360 degrees of full motion
control.
The 5200 was created at a time when poor marketing and questionable
company policy ran rampant within Atari. The 5200 controller was
developed by an individual who had NEVER even played a single video
game in his life! Response to the controllers from focus groups and
clinics were poor, but the marketing arm stubbornly insisted on
releasing the system with the "groundbreaking" elements intact. In
addition, the controller was partially influenced by corporate policy
where hardware designers and engineers were offered bonuses for
creating designs that received patents. Not surprisingly, many
engineers and designers developed hardware that were innovative
for the sake of being "original", with complete disregard for
functionality.
The engineers were so adamant in their disapproval of the 5200's
controllers that they sent a petition to the director of engineering
in hopes that the non-centering joystick would not be released in its
finished form.
The wedge-shape design of the 5200 was influenced mainly by the 2700
(aka. "RC Stella"), a prototype remote-controlled 2600. Other 2700
design features, such as the side-mounted fire buttons and the
non-self-centering joystick mechanism, carried over to the 5200
design as well.
The Atari 3600 (aka. "Silvia") was originally planned as the
successor to the 2600. Silvia's bizarre 10-bit chip set (similar to
the Intellivision) was designed in 1978-79. One must remember that
the shelf life of typical home videogame systems during this period
was generally two years at most, and Atari did not, in its wildest
dreams, foresee the 2600 becoming the awesome videogaming force that
it eventually became. The 3600 was killed by the game programmers
who complained that it was too difficult to program games for the
machine (as if 2600 game development was any cakewalk).
Code names had always been popular at Warner Atari. The VCS was
internally referred to as "Stella," the 400 computer was "Candy," the
800 was "Coleen" and the 5200 was nicknamed "Pam." All of the
aforementioned machines were named after well-endowed female
employees who were working at Atari. The 5200 was unique in that
Atari strongly considered using Pam as the actual name of the unit
before changing it to "Video System X" and eventually deciding on
5200. Why? Because it would have been the abbreviation for
"Personal Arcade Machine."
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